Economics and entrepreneurship

Type
Book
Authors
Sexton ( Sexton, Robert L. )
Greene ( Greene, Cynthia L. )
 
ISBN 13
9789814687331 
Category
ENTREP  [ Browse Items ]
Publication Year
2015 
Publisher
Pages
399 pages 
Subject
Production 
Abstract
ECONOMICS

CHAPTER 1: Economics: A Brief Introduction
CHAPTER 2: Economics: Eight Powerful Ideas
CHAPTER 3: Scarcity, Trade-Offs, and Production
CHAPTER 4: Demand, Supply and Market Equilibrium
CHAPTER 5: Elasticities
CHAPTER 6: The Firm: Production and Costs
CHAPTER 7: Monopoly and Antitrust
CHAPTER 8: Monopolistic Competition and Product Differentiation
CHAPTER 9: Oligopoly and Strategic Behavior
CHAPTER 10: The Markets for Labor, Capital, and Land
CHAPTER 11: Income, Poverty, and Health Care

ENTREPRENEURSHIP

CHAPTER 1: Identify and Meet a Market Need
CHAPTER 2: Market your Business
CHAPTER 3: Distribution, Promotion, and Selling
CHAPTER 4: Select a Type of Partnership
CHAPTER 5: Locate and Set Up Your Business
CHAPTER 6: Plan and Track Your Finances 
Description
Illustration ; Newsprint ; 26 cm
 
Number of Copies

REVIEWS (0) -

No reviews posted yet.

WRITE A REVIEW

Please login to write a review.